Press releases have been around for ages. As businesses launched their own websites, they also started posting PR online. Only in the last few years however, have many realized its importance in Search Engine Optimization. They are a powerful marketing tool for your business and very important for brand awareness. Press releases are read and researched by thousands of journalists each day. It is where they come to know about your company. When your press release is cited by them on their blogs or new sites, the traffic boost you get is tremendous.


